The climate crisis is real and happening right now. It’s easy to feel helpless and overwhelmed. People are asking, “What difference can I really make? The problem is so huge, and I’m just one person.”

WE ADD UP is a global campaign using organic cotton t-shirts that literally “counts you in” to help solve the climate crisis. Every shirt is printed by hand with a unique number. YOUR number is your position in our sequential global count of people who are taking steps to do their part. As the count grows, we demonstrate to the world that “WE ADD UP.” On the back of each shirt is a word or phrase that describes an action almost anyone can take to reduce their carbon footprint - the contribution their lifestyle makes to greenhouse gases - such as, Unplug, Lights Off, Carpool, Hybrid, Bike, Buy Local, and 27 others. You choose which action you are committed to doing and get counted in. No one can do everything. Everyone can do something. And, WE ADD UP.

Our goal is to get millions of people around the world starting conversations on the streets. When you wear a We Add Up tee, you will notice complete strangers asking, "What does that number mean?" True change happens through education and it is our goal to give each of you a tool to be that educator and ambassador of change.

WE ADD UP also offers its products as a fundraiser for high schools, colleges, and community and non-profit groups. Groups receive 15% of all sales and are eligible for cash prizes. Contact us for more information. Say goodbye to candy and wrapping paper. Raise money for your green initiatives through educating your community about climate solutions.